Tag Archives: swimming

AFTNews, AFTNews, Sport

Amazon Prime Video and Swimming Australia announce exclusive, worldwide two-year live broadcast streaming deal

Sydney, Australia, 4 February 2021 (AFTNN) – Amazon Prime Video and Swimming Australia today announced an exclusive, two-year live broadcast streaming deal, to distribute the Australian Swimming championship events globally on Prime Video at no additional cost to Prime members.  Live streaming highlights will include the 2021 Australian Swimming Trials in the lead up to the 2021 Tokyo Olympics and Paralympics, and the qualifying events for the 2022 FINA World Swimming Championships and the 2022 Birmingham Commonwealth Games.

Australia is renowned for producing world-class competitive swimmers, and swimming is one of the country’s most popular sports with more than five million people participating each year. This partnership will ensure that Australians and a global audience won’t miss any of the action as Australia’s elite swimmers compete in qualifying for the Olympic and Paralympic Games in Tokyo later this year, and other global sporting events in 2022.

“We know live sport attracts passionate fan bases from around the world, many of whom are already Prime members,” said Marie Donoghue, Vice President of Global Sports Video at Amazon Prime Video. 

“We are focused on giving our customers access to the best selection of content possible, including the ability to watch live sport when and how they want to watch it. Streaming the upcoming Swimming Australia championship events on Prime Video is a great step toward achieving that global vision, andoffers tremendous new value for Prime members in Australia and beyond.”

Swimming Australia President, Kieren Perkins said, “To be able to partner our sport with one of the biggest streaming services in the world provides us with fantastic opportunities to deliver premium live swimming content to Australians and a global Prime Video audience. 

“Swimming is ingrained in our culture, and we know that millions of fans support the Australian Dolphins Swim Team when they compete.  Also, our current generation of swimmers, including those who have an eye on competing in Paris 2024 and beyond, will love being able to live stream the sport wherever they are.” 

“We’re excited to partner with Swimming Australia to bring live swimming events to Australian and global fans exclusively on Amazon Prime Video at no extra cost to Prime members,” said Hushidar Kharas, Head of Prime Video Australia.

“Sport is an intrinsic part of Australian’s lives, and Amazon Prime Video has already established itself as the home ofcaptivating Australian sports docu-series including The Test and the upcoming AFL docu-series Making Their Mark. The launch of live sports streaming on Prime Video in Australia is a natural progression for us, and we are proud to be partnering with Swimming Australia to bring the iconic and beloved sport to Prime Video customers.” 

The first event available to stream on Amazon Prime Video will be the Australian Swimming Trials in Adelaide between 12-17 June. Key events in the swimming event calendar before thiswill be available to stream on Swimming Australia’s digital platform SwimTV, and will be announced at a later date. 

“This is a great result for our community, including swimmers, clubs, state associations and fans,” added Mitch Larkin from the Australian Dolphins. 

“Having our events streamed live on Amazon Prime Video will inspire the next generation of athletes who will be able to watch the best swimmers in the country compete.”

AFTNews, Men's Health

USANA Malaysia sponsors top athletes Muhamad Heidy, Adli Hafidz Mohd Pauzi & Welson Sim Wee Sheng

USANA Health Sciences, Inc. (NYSE: USNA), an international nutritional company, is proud to continue its tradition of sponsoring deserving Malaysian sportspersonswho are role models to all young athletes in the country.

The USANA Elite Athletes Malaysia are:

1.Muhamad Heidy, a top notch dodgeball player whose achievements include:

# Vice President & Head Coach of Malaysia Dodgeball Federation – Present

# 1st Runner Up for Asean Dodgeball Championship 2015 and

# Ranking #2 in Dodgeball World Cup 2016, Manchester.

 

2.Adli Hafidz Mohd Pauzi, up and coming boxer with milestones including:

# Silver medallist light-heavy boxing category in 2017 SEA Games Kuala Lumpur

# WBC Asia Silver Champion for middleweight category and

# WBC Asia Exemplary Boxer of the Year 2018 Award from Asian Boxing Council.

 

3.Welson Sim Wee Sheng, national record holder for several swimming freestyle categories with other achievements including:

# Olympian of the Year 2017 by Malaysian Olympic Council

# Best Sportsman of 2017 SEA Games and

# Defeated 2016 Rio Olympic Gold Medalist Australian swimmer, Mack Horton.

Ms Vivienne Lee, Regional General Manager for USANA Malaysia, Singapore & Taiwan said:“Today marks a very special occasion for all of us as USANA Malaysia is delighted to contribute in a truly meaningful way in the career development of these three fine sportspersons and we are continuing a tradition of sponsoring local athletes ever since 2016.

“USANA is active in sponsoring athletes who rely on USANA supplements to keep them in top shape and we are helping them to be in the circle of world-class athletes and elite champions who trust their health to USANA products.

“For all the three USANA Elite Athletes Malaysia, their sponsorship is worth more than RM100,000 including supplements sponsorship and networking with the USANA athlete community, for at least one and a half year.

“We are thrilled to welcome our dynamic trio to the USANA family. All athletes need nutritional products that help keep them in top form for stamina, energy and focus that only peak health can bring.

“USANA Health Sciences is proud to have all three of these outstanding athletes join the ranks of more than 4,500 professional athletes throughout the world who are using our wide range of products to keep them in the best possible physical and mental condition,” she said.

They include among the many others, five-time world boxing champion Timothy Bradley Jr and  2016 Rio Olympics swimming contender Kelsi Dahlia, who are all drawn to USANA’s unrivaled nutritional supplements.

The USANA elite athletes around the globe rely on USANA products to maintain their health. They choose USANA because of the quality of its products, and the potency guarantee the company provides, ensuring what’s on the label is what’s in the product—and nothing else.

“USANA is excited that Muhamad Heidy, Adli Hafidz and Welson have chosen to trust their health to USANA, and we are delighted to play a role in helping them achieve their dreams of becoming a leading professional sportsperson globally,” added Vivienne.

*The mentioned athletes are either distributors or dedicated users who have received compensation for their partnership and/or complimentary USANA products.